ACCOUNTING

You’ve all heard of accounting, but what is it really? Is it math? Is it simply keeping up with transactions? Well, accounting is actually a mix of all these elements. More than anything, accounting is the measurement and processing of financial information to tell a story about a company. Yes, there are detailed mathematical calculations, however within each account and ledger, a narrative is being written. Understanding the relationship between each account, transaction and number is the key to accounting. Without knowledge of the underlying condition of a company, how can someone make informed decisions to continue operations?